door hangers; direct to door advertising

Who Gets Door Hangers? Targeting the Right Customer is Key

Effective customer targeting is the backbone of any successful marketing campaign. Whether you’re using door hangers in direct to door advertising, doing an email marketing campaign or doing direct marketing the principal remains the same. In order for your offer to convert, you need to be targeting the right people. When it comes to door hangers though, how do you know who should receive one.